The Rise of Cold Brew Coffee

The Rise of Cold Brew Coffee

In the bustling streets of New York, cold brew coffee is becoming synonymous with a modern lifestyle. Its popularity is not only growing among food enthusiasts but also those who champion health-conscious life choices. Retailers report a significant uptick in demand, marking it as a staple among urban dwellers.

Dr. Jane Howell of the Beverage Research Institute explains, 'The slow extraction process used in cold brew coffee retains more antioxidants, thus becoming a favored choice for wellness advocates.' This method of preparation highlights an intricate blend of flavor and nutritional benefits, setting it apart from traditional hot brewing methods.